Principals
Consultants
KnowledgePoint Marketing
HomeAbout UsServicesClientsContact UsNewsletter
Principals

Marisol H. Pizarro
Marisol leads our Product Marketing and Partner Marketing Practices. Along with Linda Tsien, she also co-leads our Market Research and Strategic Marketing Practices. Marisol offers our clients more than 20 years of high-tech marketing and senior management experience. She has helped both emerging companies and industry leaders increase market share and profits, through successful marketing and management.

Before co-founding KnowledgePoint Marketing, Marisol was Director of Marketing and Product Management at enCommerce, where she helped transform that company from a systems integrator to a highly successful internet startup that was acquired by enTrust. Earlier, Marisol held international senior marketing management positions at Apple Computer, where she led Apple's marketing efforts to launch and establish the Mac OS brand. As Director of Marketing, Latin America, her stewardship of 13 marketing organizations in 44 countries helped Apple increase net income more than 30 percent per year for five years.

Marisol holds an MBA from Stanford University and a BS in engineering from Universidad Iberoamericana. She is fluent in Spanish and French.

Linda R. Tsien
Linda leads our Marketing Communications Management and Launch Management Practices. Along with Marisol Pizarro, she also co-leads our Market Research and Strategic Marketing Practices. Linda offers our clients more than 22 years of marketing and senior management experience, in both technology and consumer goods. Linda has developed and managed successful integrated marketing campaigns for many companies, including Apple Computer, Microsoft WebTV Networks, Sun Microsystems and Hewlett Packard.

Prior to co-founding KnowledgePoint Marketing, Linda was head of Worldwide Marketing Communications at Apple. Under her leadership, Apple launched the first infomercial in high-tech history, generating over $200 million in sales. She has also held account management positions with advertising agencies in New York and San Francisco, including Ogilvy and Mather. She was awarded an Effie for advertising, and received the Marketer of the Year award from the American Marketing Association for a campaign that generated $1.4 billion in revenue and doubled market share from 7 to 14 percent.

Linda is a cum laude graduate of Syracuse University, S.I. Newhouse School of Public Communication.


Meet some of our Consultants


Up to top

copyright 2002 KnowledgePoint Marketing